Fund Mental Health Support for Fans at 12 Festivals in 2025
We’re on a mission to get every fan in our music scene connected in healing relationships. Learn how you can help HeartSupport reach fans at 12 Festivals in 2025 to help Heal The Scene.
Why we exist:
Mental Health is a Problem
3 in 5 people who struggle do not seek help for their mental health. This may explain in part why suicide is one of the leading causes of death.
The greatest tragedy in mental health is losing someone who could have been helped if they had just talked about the problems they were facing. We know that unvoiced problems can't be solved.
Why we exist:
Music is the Answer
Music has existed forever. It is one of the few remaining places where people have communal experiences. It vocalizes emotion & pain we don’t otherwise express.
That’s why music is one of the most powerful influences on people’s mental and emotional health.
We use music to get fans talking about their mental health. Then we connect fans to transformative relationships that improve their mental health (one-time and yearlong).
What it looks like on the grounds:
HeartSupport at Festivals
At any Festival, we can deploy our programs to drive targeted impact.
Support Wall
The Support Wall displays real messages from fans sharing their struggles, paired with compassionate replies from our team. Featured at dozens of festivals nationwide, it inspires hundreds daily with its powerful display of peer-to-peer support. Fans connect through our text-based platform to offer encouragement during the festival. At Furnace Fest 2024, fans provided support to 147 people, showcasing the Wall’s unique impact.
Volunteer Program
At our 10x10, we invite fans to join our volunteer program, where they learn to provide evidence-based peer support in the scene. We offer a free, three-hour, research-backed training, ongoing education, and connection to a supportive team. By signing up, fans commit to making a lasting impact—supporting 100 others in the next six months, extending the festival’s reach far beyond the grounds.
Support Texts
We build a custom 30-day text program with daily messages combining lyrics from the Festival’s roster with therapist-tailored encouragement. We work the line on entrance or exit to engage fans across the grounds in this free support program. Boasting an exceptional Net Promoter Score of 80, our program delights fans, gives them sustaining support as they leave the festival, connects them with our trained repliers if they respond to any text, and points them to our Support Calls program where they can receive free peer support calls every week for a year.
Ongoing Impact
Our impact extends beyond the festival through ongoing peer support for fans engaged with our Support Text, Support Wall, and Support Call programs. Fans who sign up for our volunteer program become evidence-based repliers, contributing 100+ responses to others in the scene, amplifying the festival's impact for months. Post-festival, we provide a custom impact report detailing all support delivered.
How we help:
Why it works
A breakdown of our programs and the outcomes we focus on to help the mental health of our music scene.
Evidence-Based
All of our programs offer evidence-based mental health peer support
Focused on self-efficacy, or helping others become capable of handling their own mental health
Exceptional Volunteers
Every volunteer goes through our three-hour evidence-based training program
They are trained in the four tools of effective peer support
Volunteers reply as a team, offering shared learning and self-moderating to ensure exceptional replies
Backed by Therapists
Program content overseen by on-staff therapist, Taylor Palmby, LMHC
All training and program oversight by Dr. Michelle Saari, PhD, LPCC, NCC on our Board of Directors
Trained Staff
Our team has activated at over 120 festivals over the last 10 years
We’ve supported over 50,000 music fans in their mental health struggles
Why it matters:
Impact Stories
When people connect with others who are trained to support their mental health, it has a profound impact.
Lys was at the end of her rope when she found HeartSupport. Our repliers helped her choose life over suicide.
Sarah kept the words that HeartSupporters wrote to her in her darkest times taped in her journal.
Sponsor a Festival
| Festival | Dates | Location | Sponsor |
|---|---|---|---|
| Sonic Temple | 5/8 - 5/11 | Columbus, OH | |
| Rockville | 5/15 - 5/18 | Daytona Beach, FL | |
| Boardwalk Rock | 5/17 - 5/18 | Ocean City, MD | Cherie |
| Warped Tour | 6/14 - 6/15 | Washington, DC | |
| Inkcarceration | 7/18 - 7/20 | Mansfield, OH | |
| Warped Tour | 7/26 - 7/27 | Long Beach, CA | |
| Lollapalooza | 7/31 - 8/3 | Chicago, IL | Cherie |
| Rocklahoma | 8/29 - 9/1 | Pryor, OK | Referral Center of Oklahoma and Grand Mental Health |
| Riot Fest | 9/19 - 9/21 | Chicago, IL | |
| Furnace Fest | 10/3 - 10/5 | Birmingham, AL | |
| When We Were Young | 10/18 | Las Vegas, NV | |
| Warped Tour | 11/15 - 11/16 | Orlando, FL | |
| Christmas Burns Red | 12/12 - 12/13 | Lancaster, PA | Cherie |
We are thrilled to partner with you in empowering fans to build meaningful connections and access the support they need to heal and thrive. On average, it costs HeartSupport $10,000 to deliver our services at a single festival. As we aim to attend 12 festivals in 2025, we invite you to join us in making this vision a reality by sponsoring one or more events.
By funding a festival, you will play a pivotal role in providing vital resources to attendees. If you’re interested in learning more about sponsorship opportunities and selecting the festivals you would like to support, please don’t hesitate to reach out. We look forward to collaborating with you to make a meaningful impact.
Every Festival will have a co-branded landing page
Opportunity to co-brand at HeartSupport’s booth
Recognition on the HeartSupport website
Opportunity to attend the festival you fund